Approaches and goals
For several years now Minden Marketing GmbH (MMG) has been working on interconnecting the real and virtual public spaces in Minden. With support from WAGO Kontakttechnik GmbH & Co. KG, J.C.C. Bruns Betriebs GmbH and the provision fund, MMG has been consistently and pragmatically implementing the concept of “Digital Minden”. Numerous components of the project have already been launched. QR codes built-into the cobbles of the city streets, free Minden WLAN, a Minden APP and the Minden Beacon Mile are just a few of the steps on the path toward Minden’s digital future.
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Along Minden’s Beacon Mile tourists can explore the historic old town route with all its places of interest on their own using their smartphone. Historic Minden comes alive via podcasts, texts and images.
The aim of the “Digital Minden" project is to link the “hardware" in real public spaces with the “software“ in virtual public spaces.
Visitors can access virtual Minden using their smartphone via the responsive website, and discover a wide variety of offerings from tourism to events and more.
With a shopping portal as Minden’s shop window
The Minden APP is the key interface with the shopping portal and the range of leisure activities of the city.
Webcams in the marketplace and at the Kanzlers Weide (event area & motor home site) show visitors and guests the current happenings in Minden.
“Like”, follow and comment on Minden in “social media”.
Same-day guests, visitors and all interested Minden residents will be able to get information about the individual quarters in the Minden town centre.
With Minden WLAN all users can take advantage of the “digital” offerings in Minden at no charge – simply pull out a mobile phone and start surfing.